3 disturbing trends that are threatening the relevance of the average sale rep

I’m noticing three very disturbing trends in Sales and Marketing that are happening right now that I think seriously threaten the relevance and livelihood of the average sales professional.  The first is the elevation and evolution of Marketing as it relates to the impact on the Sales funnel. The amount of money that is being […]

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Selling to Priorities

There are plenty of great things about our products and services we can all talk about but which ones do our customers actually care about?  Unfortunately many of us show up to sales calls/meetings unprepared, with no goals or actual agenda, we ask a few basic questions and then take a hard shift into a […]

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